Rebecca Livaudais

Graphic Designer with strong web based skills, exceptional time management, organization and work-flow ability.

See My Portfolio

PORTFOLIO

Rich Media

Animation

Impression Ads

Landing Pages, Websites & E-Blasts

RESUME

COMPUTER SKILLS

MAC & PC
Adobe Creative Suite
MS Office
Programming - HTML, CSS, JavaScript, PHP, SQL  
 

ONLINE TOOLS

Rich-Media - Mixpo, Pointroll, Adinterax
Email Marketing - Whatcounts, MailChimp
Contests/Sweepstakes - Secondsteet
Forms - JotForm
E-Commerce - AmeriCart, Paypal, MyCapture

Experience

Sr. Multimedia Designer
Advance Central Services of Louisiana
October 2012 – Present
Design online advertising, including mobile and rich-media ads, e-newsletters, sweepstakes, responsive and mobile landing pages for affiliate company NOLA Media Group

Sr. Creative Services Producer
NOLA.com
June 2000 – September 2012
Designed online advertising, including rich-media ads, e-newsletters, sweepstakes and landing pages. Designed advertorial NOLA.com website sections and maintained commercial website sections. Created some print and online marketing materials.

Web Designer
Bailey Link
August 1997 – May 2000
Designed and maintained company web site. Designed print and online marketing materials. Assisted sales reps with proposals and built client web sites.

EDUCATION

University of New Orleans
Bachelor of Fine Arts (BFA), Graphic Design

Good communication is key to being successful in any position. I believe my major accomplishments listed below demonstrate that I have strong communication skills which have translated into successful advertising campaigns and online products.

Major Accomplishments

Major Accomplishments

Bedding Plus Campaign -
Working closely with the Account Executive and client I developed online advertising campaigns including static, rich-media, mobile ads and landing pages. These campaigns generated a noted increase in web traffic to the Bedding Plus website and an increased advertising budget with NOLA Media Group from $2,000 to $20,000 per month.

NOLA Media Group Photo-Booth -
Designed sign-up form and newsletter for NOLA.com French Quarter Fest Photo-booth. The form and the process increased the mailing lists of NOLA.com e-newsletters. NOLA Media Group continues to use this form and email process at other marketing events.

Miller Lite Campaign -
Designed rich-media ads for Miller Lite Jazz Fest campaign which included an ad with a countdown to Jazz Fest element. This ad was recognized by Advance Digital and used used in rich-media training for other Advance Digital affiliates and was highlighted in a corporate e-newsletter. As a result of this campaign, Mixpo requested that I participate in a focus group on how to improve their online ad building tool.

Jazzfest "Cubes" -
Developed JazzFest online schedule for NOLA.com including mouse-over show information and a personal schedule generator which could be printed and emailed. This resulted in increased traffic to the entertainment section of NOLA.com as well as additional sales opportunities and packages.

Times-Picayune Store -
Developed the original online Times-Picayune store. I designed and coded the online store after meeting with editorial and marketing managers to determined the design, function and contents. Including a shopping cart and custom order form, it was used for many years, generating thousands of dollars in online sales of The Times-Picayune specialty print products and photos.

Training -
Over the course of my employment with Advance Publications I have played a key role in training of co-workers in production of all online advertising products and processes. More recently I've begun training ACSLA print designers on production of online products. I was recognized for my ability to clearly and simply communicate while training, which quickly increased the number of designers with online design skills.

Work-flow and Filing Systems -
Implemented a queue work-flow system to manage projects between designers and developed a filing system for creative elements at NOLA.com. These systems have been carried through to ACSLA and works well with four Multimedia Designers. As a result of this efficient system Account Executives at NMG continuously comment on our department's quick turnaround.